The old adage, “you get what you measure,” holds true both in business and in the church. Obviously it might appear to be easier to develop measurement metrics for a business than a church, but is it? I don’t think so.
When I was a pastor, we always measured elements based on our vision. Our vision was “everyone a missionary.” Based on that vision we developed our metrics. If I were a pastor today, the vision would be the same. Here is what I would measure in order of importance.
- How many new converts do we have this month?
- How many people do we have deployed in ministry in the world this month?
- How many of our people are in small groups this month?
- Do all of our small groups have a mission they are involved in each month?
- How many new leaders are being mentored this month?
- How many new leaders emerged this month?
- How many tithers do we have this year compared to last year?
- What is our worship attendance compared to last year?
- How many new churches or satellites have we established this year?
- How does our income compare to the last three years?
Each of these elements can be measured. What is hard to measure is the spiritual development of people. But if you contend that we are the nearest to Christ when we are giving the cup of cold water, then you can tie this measurement loosely to the second question in the above list.
Question: What are you measuring and how do you apply accountability to the results of your metrics? Share your thoughts in the Comments section below.