I read a goal statement for a youth program recently. In sum, the statement read: The goal for the Youth Program is to reach the youth in our congregation and encourage them to

Most visions fail for two reasons: (1) They fall off the radar for lack of ongoing leadership support and communication; and (2) The next steps get left out. Once you have a vision,

Truth be known, most church leaders don't hit the Church Growth Panic Button until the money hits the fan. At the moment it becomes clear that the endowments aren't going to last forever

I was working with a church leader who was in process of creating a vision. Here's our exchange: A quick vision lesson ... which is more compelling? My Vision would be to be

There's a marketing axiom that says if you try and market to everyone, you market to no one. It works that way in the church too. When a church tries to reach "everyone,"

We wring our hands and bemoan the rise of kid sports and the losses in our Sunday schools. Sunday is no longer sacrosanct and reserved for "Church Use Only." Today's families have choices