The Best Way to Retain Visitors

It’s a known fact that it’s easier to keep a new visitor than it is to get a new visitor. So why is it that most churches get only a 15% return rate? The answer is simple – most pastors don’t make an effort to do so. I’ve never understood how a pastor, especially of […]

Visitor Treatment: Case Study 01

Recently, I began interviewing folks who were first-time visitors to churches to listen to what they experienced and see what we can learn. A couple weeks ago, I met with a couple who’d attended an Evangelical Free Church near them. Let me begin by saying that they had a pleasant experience and have considered returning […]

Is It The End of Contemporary Worship?

One of my coaching clients called me the other day and asked if I’d read an article by Jonathan Aigner about the end of contemporary worship. I confessed I hadn’t. This particular coaching client is a church planter and the core congregation she’s working with are predominantly life-long mainliners who were raised in church back in […]

A New Scorecard for Churches in Any Age

Scorecards are valuable in any game because they tell you whether or not you’re winning. If it is important to know if you’re winning in a game, how much more important is it to know if you are “winning” as a church? It eternally matters! I’m one of those people who believes that if you […]

Back to Basics: 5 Ways to Increase Your First-Time Visitor Count

There are plenty of explanations why churches aren’t growing today … and frankly, most of what I read has a lot of merit. Culture’s changed. The church hasn’t … or it hasn’t kept up with the changes. Boomers left. Gen-X quit. Pre-Mills never got connected. The Millennials view church as so much yesterday’s yesterday. On the […]

Radical Discipleship: Key to Authentic Growth

A Blog by Bill Easum and The Effective Church Group By radical we mean becoming more and more like Jesus in every way. That’s a big, hairy, audacious goal for sure. But it is at the heart of what Jesus did every day with the disciples. He mentored them to become like him. He wasn’t […]