Word Count: 350 – Est Read Time: 90 Seconds
What’s Up:
Easter Sunday fills the pews, but by the next weekend, the church looks like a ghost town. What if that wasn’t just the norm we accepted? What if we did Easter Sunday every Sunday? Sort of.
So What:
The energy, effort, and excitement of Easter shouldn’t be a once-a-year miracle. You don’t need another burnout sprint. You need a system for sustainable impact.
The Point Is:
Expect Guests Every Week
If you’re not expecting visitors every week, your people won’t either. Culture is set from the top. Expect transformation, train for it, and create systems that make it normal.
Make It Worth Coming To
Sermons designed for long-time Christians don’t connect with the “Nones” and “Dones.” You want guests? Preach like someone outside your church is listening.
Build a Real Process
You can’t market a worship experience if no one knows what’s happening. You need a team. You need Facebook Events. You need social shares and invitation tools. Not once. Weekly. That means: create a repeatable process.
Focus on Relationships, Not Just Friendliness
No one is looking for a “friendly church.” They’re looking for a friend. Get your welcome team to get serious. Get your follow-up team serious. If no one comes back, your hospitality didn’t work.
And … ?
Look, no one can sustain an Easter-level service 52 Sundays a year. That’s not the goal. But if your worship feels like a spiritual nap instead of a resurrection moment, then why would a visitor show up again next week?
The answer isn’t “go bigger.” It’s “go smarter.” Create a church culture that expects new faces. Design sermon series that don’t assume biblical fluency and are relevant to people’s REAL lives. Set up a system that equips your people to invite their neighbors. And for the love of Pete, stop thinking “being friendly” is the win. Make room in your hearts and pews for real relationships.
Action!
Meet with two lay leaders this week and create a mini marketing team to share your next sermon series on Facebook, Instagram, and by personal invitations.
