Working Around the Pareto Leadership Principle
One of the most frequent concerns we hear, when working with congregational transformation, is “We don’t have enough people to do all the ministries.” Interestingly, when we investigate, we’ll hear these same words from both staff and volunteers – as well as from church members who are only marginally involved. Using the Pareto Principle as […]
The Expanding Web: Don’t Let Your Church Miss Out
Over the past few weeks, I’ve had the opportunity to work with advising several churches on their marketing strategies. These churches ranged from quite small to rather large – but they all had one thing in common: they were investing their bulk of their marketing dollars in mediums that brought them exactly zero results. Take […]
Guess Who’s Coming for Easter – It’s Probably Not Who You Think

When it comes to Easter, churches tend to roll out the red carpet for visitors. Already, major marketing plans are underway to attract the unchurched masses. Anticipating a larger-than-usual crowd, what with the economic situation, pastors and worship teams are meeting to discuss themes, strategies, and tactics to invite the unchurched to consider the gospel, […]
Developing a Missional Mindset
As Bill Easum has already pointed out, there has been a lot of confusion around the whole Missional, Emergent, Emerging conversation. Most church leaders I speak with couldn’t cogently define the difference with anything like clarity. They’ve read one book and came away with that author’s perspective and for those brave souls, they’ve read one […]
Doing Church in Tough Times
Doing Church in Tough Times: Create an Opportunity Ethos There’s no question the times are tough. The economy is in the tank. Unemployment is rising faster than soda pop bubbles. The banking industry is on the ropes. The Big Three auto makers are on their knees. And no one knows who’s going down next. Even […]
Changing the Committee Forecast for the New Year
It’s the time of year when churches across the nation will be installing their new officers, committee chairs, board members, etc. There will be a meaningful installation service (there will be a meaning-full service in your church, right?) and these committed men and women will excitedly begin their service to the church for the next year. In […]